PR 250
Introduction to Public Relations & Advertising
BRANDY MELVILLE FINAL
CRISIS COMMS PLAN
For my PR-250 final project, my team and I developed a crisis communications plan for Brandy Melville titled "Re-Brandy Melville." Our goal was to reshape the public perception of the company by leveraging in-depth research, well-defined objectives, and strategic tactics. We outlined a detailed timeline and budget aligned with our proposed strategies, carefully evaluating how each tactic would contribute to achieving our objectives.
"Re-Brandy Melville" Slides
PROFESSOR FEEDBACK
